Michael O'Leary : turbulent times for the man who made Ryanair / Matt Cooper.
Publication details: Dublin : Portfolio Penguin, 2018.Description: vii, 359 pages ; 24 cmISBN:- 024131562X
- 9780241315620
- 23 380.06
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Loanable Book | Library | Irish Collection | 380.06 COO (Browse shelf(Opens below)) | Available | 000412118 |
Includes index.
"September 2017, Ryanair cancels over 700,000 bookings and its powerful PR juggernaut comes shuddering to a halt. For once, the airline's aggressive and flamboyant CEO, Michael O'Leary, is contrite and apologetic. A month later Ryanair announces increased passenger traffic for October, year-on-year growth and increased profits. Its share price soars. But questions remain about the causes of the debacle and O'Leary's role in it. Based on extensive research--including with close associates of O'Leary--the book examines O'Leary's personality, beliefs and obsessions and describes how these have moulded the business he runs. Written by a multi-award-winning journalist and broadcaster, with a thirty-year career covering business and current affairs, it is a fascinating insight into the business behind the man, and the man behind the business."--Provided by publisher.
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